Social Media Adoption by Business - Enterprise 2.0
In a recent post, Chris Brogan does a nice job outlining Social Media and Social Media Tools and identifies strategies for Business on how to introduce and adopt within Business organizations.
There's lots of talk about social media. Tons. The echo is nearly deafening at this point. Freedom. Openness. We have powerful tools to communicate. We are the media. It's all about the conversation. We talk about this all the time. But at the same time more people are just starting to get into this, and so it's all new and exciting and fresh all over again, businesses are starting to ask, "Hey, is there something here, or is this just another billable item like when we used to pay for someone to build us brochureware?" Businesses are asking how this stuff all threads into their world, their terms. They're asking how we're going to change their bottom line, deliver something to their top line, make this all worth it.
Do you have an answer for them? Here are some thoughts that lead down the path of helping businesses understand the value proposition:
Follow this link to read Chris's post on "Social Media- Talk is Cheap for Businesses"
Comments